Here’s a very clever animation made entirely from street graffiti by Blu.

It’s quite amazing how a story can be created like this.  Because it’s different it rises above the clutter of content.

Can your brand message do with a new canvas?

via Chris Brogan

New interactive technologies can help to bring brands or big ideas to life.
Bullseye in partnership with 808South are pleased to announce Australia’s first client demonstration of the iBar™.

Speaking about the technology, Ian Farmer Senior Brand Strategist for Bullseye said

“The iBar™ has received many innovation awards in Europe and we are excited about the digital possibilities this technology can provide to Australia. Designing a creative set of interactive experiences is an integral part of producing a rewarding and engaging brand interaction”.

Intelligent surface system

iBar™ takes consumer interaction to a new level. Integrated video projectors beam content onto the bar surface and the intuitive tracking system creates a new connection between real life products and dynamic digital content. This turns the bar into a giant touch sensitive screen allowing multiple people to interact with the content at the same time.
Coloured lights, animations or any rich media content can illuminate, link and follow every movement of a hand, bottle or glass.

The iBar™ software consists of two parts – tracking and displaying. All objects are tracked and their position is transmitted to the displaying-software. The displaying software can be adapted to your needs. The use of pictures, text, movies, animations or any visual content is possible. iBar™ is a modular, stand alone system that can be configured to suit your needs. The modules are 2m long and can be linked together to form a seamless interactive surface of virtually any length.

The iBar™’s can also be networked wirelessly to allow interaction between two or more separate units. Content can also be streamed via the net and bars can be fitted with Bluetooth technology to allow consumers to download content. Each portable module consists of its own cameras, projectors and computers. Any number of iBar™ modules are available for hire on short and long-term arrangements.

Absolut loves visions. They love them so much that they turn visions into realities.

In an ABSOLUT World everybody can submit their visions and explore what others have envisioned and realized. And the website reflects this idea with an interactive navigation using 3D graphics to create an engaging experience.

Realised visions are represented in by boxes that you can drag, spin and open. Each one is different, and because they are generated by consumers, you’ll find all kinds of content inside.

There is even a blog which captures the submissions to “In an Absolut world ….”

I’d like the ability to save a vision as a widget and then post the result to a social network, as this would ensure greater syndication of the content.

But the site is well designed and the visions are very powerful.

If you’re into interface design, you might be interested in those results. Nice survey by Atlanta Art Institute students on user interface preferences. View here.